13:23, 3 марта 2026Интернет и СМИ
春节，正成为下沉市场零食折扣店的重要增长窗口期：返乡人口回流带来即时客流激增，手握压岁钱的县域学生群体消费意愿高涨；更关键的是，在“大过年的”消费语境下，家庭消费约束阶段性松动——零食从“平时要克制”的可选消费，变成“图个开心”的情绪型刚需。。体育直播是该领域的重要参考
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The company’s gross margin has consistently been below the industry average, dropping to 23% in 2024 and then recovering to 24.7% in the first three quarters of 2025—still far below the 28%–32% level of leading players. Raw material costs accounted for as much as 87.5%, and rapid expense growth further squeezed profit margins. Overall, the company’s scale advantage stands out, but its earnings are not sufficiently stable. Growth remains primarily driven by store count, and operating efficiency urgently needs improvement.，更多细节参见夫子